Begin earning your share of a $9B industry!

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About the Book:

Professor Devin entered the industry with very little experience. He decided to open his own store and this led to the opening of two more additional stores within 18 months. He now travels the country teaching other blacks how to get into the industry and be successful at it. This book sold almost 25,000 units within its first few months of release with very little marketing. Only proving that there is a high demand for this issue to be resolved by giving specific instructions on how to get into this business.

This book is very detailed in how to establish your very own beauty supply store. In covers a wide range of information that totally empowers the reader and future entrepreneur. Here is the layout of the book:

History - A Culture Redefined
Chapter One - Planning
Chapter Two - Determining Your Market Selection
Chapter Three - Establishing Your Niche
Chapter Four - Becoming a Legal Entity
Chapter Five - Budgeting
Chapter Six - Selecting a Location
Chapter Seven - Setting Up Your Store
Chapter Eight - Laying the Foundation for Operations
Chapter Nine - Pricing to Sell, Selling to Price
Chapter Ten - Getting Your Staff
Chapter Eleven - We are Here to Serve
Chapter Twelve - Putting Your Team in Place
Chapter Thirteen - The Inventory
Chapter Fourteen - Finance Management
Chapter Fifteen - Final Words
Appendix - Top 15 Reasons to Support a Business in Your Community